Project Description
https://imma.ie/ is nestled firmly in the Royal Hospital gardens in Kilmainham. They have an amazing collection and gallery but often takes advantage of the gardens to run outdoor events too.
Big Wheel Marketing were brought on to broadly do two things for the Irish Museum of Modern Art. Firstly, we improved their Google Analytics and Reporting tools, auditing their GA4 account, linking it with their Search Console account, and setting them up with custom reports in both GA4 and Looker Studio.
Secondly, we created a range of paid ad campaigns based on the audiences and proof points that IMMA felt they had. These paid campaigns existed on both Meta Business Manager and Google Ads.
Both goals also involved a consultation in knowledge transfer, where we trained staff in how we went about creating the outputs we delivered.
Market Sector
Tourism
Objectives
Generate Leads
Project Details
DATA MEASUREMENT
This service includes
Business Goals Creation
Google Analytics Audit
Google Suite Implementation
Advanced Measurements Set Up
Dashboard Charts & Reports
Training Call
Timeline
Goals & Audit
Google Suite Implementation
Advanced Measurement Set Up
Reports & Tutorial
OUR WORK
CHECK OUT SOME EXAMPLES
Here is a selection of work created for Fly High Fitness
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