Project Description


Oakfield Park is a prime example of our Data Measurement Service.

Big Wheel and Oakfield Park agreed on deliverables for the project - to increase engagement and web traffic and amplify awareness. Subsequently, a Google Analytics Audit is created. This details the UA account information, plans the structure of the GA4 account and the events that need to be mitigated. A Google Suite is then implemented, this includes Google Ads, Google Tag Manager, Google Search Console, and BigQuery. Advanced measurements are then set up in Tag Manager, these involve Phone & Email Clicks, Sign up & Newsletter Sign Up, and E-commerce Tags.

To help visualise these measurements, charts (funnel and path exploration) and a Looker Studio report are set up. After, a training call was established on how to utilise the measurement platforms.


Big Wheel and Oakfield Park agreed on deliverables for the project (TBC). Subsequentially, a General & Technical Audit is created. This details but is not limited to keywords, page speed, meta tags, and bounce rate analysis. Upon completion, optimisation occurs. 

A client call was organised for a run-through of the report and changes. Lastly, a content plan and best practices document are created and given to Seal Rescue Ireland. The content plan contains 10 blog titles which correlate to the keyword plan previously agreed upon.

Market Sector



Generate Leads

Project Details


This service includes

Business Goals Creation

Google Analytics Audit

Google Suite Implementation

Advanced Measurements Set Up

Dashboard Charts & Reports

Training Call


This service includes

Project Explanation

General & Technical Audit


Client Call

Content Plan & Best Practices Document

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Big Wheel executed display advertising services for Sorocco. 

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